Michelle Morgan


Michelle Morgan discusses self-serve online marketing platforms and knowledge you need to help you understand the basics, develop and implement strategy, and optimize accounts to make a profit for the business you're advertising. 


I've been in the PPC industry since 2010 and have had the great fortune of having a very wide background in PPC. I've worked at an in-house role as well as at an agency. I've work on lead generation and ecommerce accounts small and large across numerous verticals. I've used all the major, self-serve platforms including Google, Bing, Yahoo, Facebook, Twitter, and LinkedIn for search, social, and display advertising. 


I graduated in 2010 from the University of Missouri with a Bachelors in Marketing from the Trulaske College of Business. Upon graduation, I landed a part-time gig doing PPC for a local company. Since then, I've learned in the world of real world experience and can safely say, I'm still learning something new every day about this constantly changing industry. 

A Word From Michelle Morgan

Advertising a business online is an amazing opportunity for any company. Learn to do it right, the first time. 

About Verywell and Dotdash

Verywell, a Dotdash property, is a friendly resource where you can explore a full spectrum of health and wellness topics, from comprehensive info on medical conditions to useful advice on fitness, nutrition, mental well-being, pregnancy, and more. We take a human approach to health and wellness, delivering accessible solutions and offering a welcome alternative to clinical sites.

Our writers not only have a deep proficiency in the topics they cover, but an undeniable passion to help others live and feel their best. Our articles are written by experienced healthcare professionals and industry experts and are vetted by the board-certified physicians and other health and wellness leaders of our Review Board. We work hard to make sure that everything you read is not only accurate and comprehensive, but also trustworthy and actionable. And our content is regularly updated to ensure that we only deliver top quality information to you. We cut through all the clutter so you and your loved ones can start living Verywell.