Hot New Baby Products

Lots of new baby and toddler products are released each month. It's hard to keep track of what's available at any given moment! We'll help you stay abreast of the newest and coolest baby items with this list. Here's what to buy for baby in 2018!


Graco EveryWay Soother With Removable Rocker

Graco EveryWay Soother

This hybrid swing and rocker features eight different swing modes so baby always moves the way he or she prefers. The swing moves front to back and side to side, and in arch, swing, bounce, figure eight, circle, wave, zig-zag, and sway patterns. There are six swing speeds, three recline positions, vibration modes, plus built-in songs and nature sounds. It's the ultimate lounging spot for baby! Even better, the seat can be removed and used as a portable rocker elsewhere in the house. An AC power adapter allows you to save on batteries.


Baby Tula Free-to-Grow Carrier - Soar

Baby Tula Carrier - Soar
Baby Tula

The carrier itself isn't new, but the beautiful new Soar pattern is. Rich black silhouettes of birds fly all over the olive green material that covers the Soar Free-to-Grow carrier. The popular Baby Tula carrier can hold babies from 7 pounds to 45 pounds. The padded shoulder straps, wide waistband, and multiple adjustments let you comfortably carry your little one in the front or back. The removable hood also has the beautiful Soar pattern on it.


Marcus & Marcus Silicone Bath Toys

Marcus and Marcus Silicone Bath Toys
Marcus and Marcus

Simple, effective, and fun - these colorful bath toys are made of mold-resistant silicone that is free of BPA and phthalates. You can open the toys up, so water doesn't stay inside to grow any grossness. Lots of cute animal and vehicle shapes are available.


Lassig Swim Diapers

Lassig Swim Diaper

When it's time to hit the pool or beach with the baby, a swim diaper helps ensure the day won't be spoiled by diaper leaks. These reusable swim diapers from Lassig have a moisture absorbent inner lining that helps spread any wetness away from baby's skin to reduce irritation. They're also SPF 50 so that sensitive skin is well-protected from the sun. The diapers are available individually​ and in sets with a matching sun hat.


Kip & Co Baby Play Mat

Kip & Co Baby Play Mat
Kip & Co

At a generous 40 inches in diameter, these beautiful quilted play mats from Kip & Co give baby plenty of space to kick and gaze at a toy bar or reach for favorite toys during tummy time. They're made of super-soft 100 percent cotton and come in fun prints and solid colors. Easy to roll up and take along with you, and stays in place better than a thin blanket when baby is active.


The Baby Shusher

Baby Shusher
Baby Shusher

You know how babies love shushing sounds for a way longer duration than your voice seems able to give? Not a problem anymore! The Baby Shusher plays loud, rhythmic shushing noises at similar volume to what babies hear in the womb. The result? A soothed baby and a happy parent! There are two volume settings so you can make sure a fussy baby hears the shush over their own cries. The whole unit is small and very easy to take on the go in case you need it.


Summer Infant My Fun Tub

Summer Infant My Fun Tub
Summer Infant

Easy to use and very cute, this baby bath from Summer Infant has a little sling to support newborns as you wash them up. You can remove the sling and use the padded backrest for infants who still cannot sit up on their own. Then, once baby can sit up, there's plenty of room for big kid baths. The submarine toy sprays water for fun rinsing, and it can be used in the regular tub or pool once the baby tub is outgrown. The parent tray keeps soaps and shampoo where you need them.


Aveeno Baby Continuous Protection Sensitive Skin Zinc Oxide Sunscreen

Aveeno Baby Continuous Protection Sunscreen

Baby's sensitive skin may not be happy with traditional sunscreens, so a mineral formula may be a good choice. Aveeno Baby Continuous Protection Sensitive Skin sunscreen uses zinc oxide to provide effective, water-resistant, SPF 50 sun protection. It's not greasy, it glides on easily, and it's gentle on sensitive skin. Baby can enjoy up to 80 minutes in the water before re-applying. Available in cream and stick formulas. The stick is great for baby's face!


Live Clean Baby Calming Bedtime Bubble Bath and Lotion

Live Clean Baby Calming Bedtime Bath and Lotion
Live Clean Baby

This luxurious baby bubble bath and body wash is 97 percent plant-derived and contains no parabens. It has lavender, jasmine, vanilla, and chamomile, which are not only calming, they smell heavenly! The Calming Bedtime lotion contains coconut, safflower, and oat oil to moisturize while soothing for bed.


Yookidoo Musical Duck Race

Yookidoo Musical Duck Race

The whole family will want to play with this adorable bath or pool toy! It pulls water up to create a fountain and a swirling race track for the toy ducks. There's music for the race, plus the leaf lever makes other sound effects. There's also an automatic shut-off so the battery doesn't drain if you forget to turn it off after bath time.


Amara Organic Baby Foods

Amara Baby Food

Lots of parents want to feed their babies homemade baby food, but not everyone has the time to make all of that food. That's where Amara comes in. This company minimally processes organic veggies, fruits, and grains and then removes the water before packaging. When you want to feed your baby, you mix up a batch of baby food by adding water, formula, or breast milk. They have lots of different flavors and textures available for solid-food-beginners through toddlers.

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