Best Baby Subscription Boxes

Your baby's needs right at your doorstep

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As your little one grows and develops, their needs change as well. But instead of running to the store at every development interval, subscription boxes can often cater to your baby’s age and growth stage, offering products that will help their growth and help parents cope. 

The best baby subscription boxes change with each stage your baby reaches. It’s also great if a baby subscription box allows you to customize based on you and your baby’s likes, needs, and dislikes. Some baby subscription boxes are specific to one type of item, and others include a variety of products to try.

The 9 Best Baby Subscription Boxes of 2021

Best Overall : Bluum



Key Specs

  • Pricing: About $34 to $45 per box
  • Delivery frequency: Monthly
  • Number of plans available: 1

Why We Chose It: We chose Bluum because it offers a variety of highly-rated products. They’re also customizable, so you’ll be able to say “no” to any boxes that have items you’re not interested in.

  • 4 or more full-sized products per box

  • Customizable

  • Curated to child’s age

  • Caters to baby and parents

  • $25 early cancellation fee

  • No returns

Bluum is widely touted as one of the most popular baby subscription boxes. This is primarily because it includes full-sized baby products that are selected from basic research on parents’ and experts’ preferences. In fact, every subscription box is curated based on insights from Amazon reviews, Bluum customer reviews, and Bluum expert recommendations. That way, new parents don't have to bother scanning through an ocean of reviews to check on the quality and reliability of baby products. 

In each box, new parents will receive more than four products that range from toys and books, to clothing and body care products. The best part? Bluum offers a sneak peek of the month’s products via an email, prior to shipping. In case you don't like or need items listed in the email, you are free to choose another box. 

The retail value of each box is priced at around $45, while monthly plans are just $34 per child. Bluum even offers customers loyalty points for every shipment that can be later used to redeem a free Bluum box.

Best Budget : Walmart Baby Welcome Box

Walmart Baby Welcome Box

Walmart Baby Welcome Box

Key Specs

  • Pricing: Free
  • Delivery frequency: Ships once
  • Number of plans available: One box, not a plan

Why We Chose It: Walmart Welcome Baby Box is the best budget baby box because it’s free. That simply can’t be beat.

  • Lots of savings for new parents

  • Coupons and samples included

  • Catered to baby’s age

  • Not a subscription box. Ships once

  • Must sign up for Walmart baby registry

Nothing screams “get it now,” more than a customized, free subscription-like box. And that is just the kind of response the Walmart Baby Welcome Box elicits. 

This one-time box contains 12 samples of premium and natural brands—ranging from onesies and pacifiers, to toys, disposable nursing pads, and diapers. Furthermore, it contains two helpful buying guides to ease new parents into their baby-caring roles. For instance, one guide helps you navigate the tricky task of picking out a car seat and stroller. Another insert features monthly milestone cards that help you track and visually document your child’s growth.

All new or expecting parents, who sign up for the Walmart baby registry gain access to this package of essential product samples and discount coupons at no cost (not even shipping). When registering for the baby box, you will be asked to specify your baby’s due date—or birthday—so that Walmart can send a welcome box tailored to your baby’s growth stage. 

Best for Diapers and Wipes : The Honest Company's Diapers + Wipes Bundle

The Honest Company's Diapers + Wipes Bundle

The Honest Company's Diapers + Wipes Bundle

Key Specs

  • Pricing: About $80 per box
  • Delivery frequency: Monthly
  • Number of plans available: 1

Why We Chose It: This subscription box is the best for diapers and wipes because The Honest Company’s products are organic, hypoallergenic, and eco-friendly, so you know you’ll be using what’s best for your little one.

  • Catered to your baby’s size and age

  • 7 packs of diapers and 4 packs of wipes per month

  • Ability to select multiple sizes within one month

  • Only available in the U.S. and Canada

  • Cannot adjust number of diaper and wipes packs

New parents can never have enough diapers. The Honest Company's Diapers + Wipes bundle regularly delivers organic, clean, and eco-friendly diapers to your doorstep, based on your needs.

Each month, you'll receive seven packs of Honest's hypoallergenic diapers, along with four packs of plant-based baby wipes. When ordering, you can fill your subscription cart with products that are tailored to your child’s age. You'll even get to select from a variety of fun diaper and wipe prints. 

While the original price for this bundle is about $96, subscribers will only need to pay roughly $80 per box. And by signing up for the subscription box, you also get early access to exclusive limited-edition prints. 

Apart from diapers and wipes, you can purchase single-item subscriptions: Just pick your favorite Honest baby products from the website, and select how often you wish to receive them. Plus, you'll get a 5% discount. 

Best for Health : Little Spoon

Little Spoon

Little Spoon

Key Specs

  • Pricing: About $25 per week to $58 per week
  • Delivery frequency: Weekly
  • Number of plans available: 3

Why We Chose It: Delicious, organic, and nutritious, you won’t think twice about feeding Little Spoon meals to your little one. We love that it’s preservative-free with a focus on seasonal foods.

  • Choose between 1 meal and 3 meals per day

  • Full control to customize your order

  • USDA Certified Organic

  • All plans are weekly

  • No one-time orders

  • Costs about $59 minimum to qualify for free shipping

Making balanced meals for little ones can feel like a hassle for most millennial parents. And many want to avoid feeding your baby processed food. Little Spoon's subscription box fills in the gap by delivering healthy baby food made from over 80 organic ingredients to your home every other week.

Perfect for 4- to 18-month-old babies, the brand’s range of eclectic flavors is designed to help expand kids’ palates, while promoting a well-balanced diet. Individual meals range from broccoli and spinach to a combination of blueberry, chickpea, spinach, pear, and rosemary. The portions are then customized based on the child’s taste preferences, allergies, and development stage. 

What sets Little Spoon apart from the competition is that the preservative-free food is made fresh in Little Spoon's own kitchen facility where the use of seasonal food is a big focus. Each meal retails at around $5, but with a subscription, it costs about $3. 

Best for Toys : Lovevery Play Kits

Lovevery Play Kits

Lovevery Play Kits

Key Specs

  • Pricing: About $80 to $120 per play kit
  • Delivery frequency: Every 2 to 3 months
  • Number of plans available: 4

Why We Chose It: For the parents who don’t want blinking, singing, distracting toys, Lovevery offers thoughtful, minimalist toys focused on development for baby’s every stage of growth.

  • Sustainable, organic, non-toxic toys

  • Catered to child’s age and development stage

  • Based in Montessori education

  • Expensive

  • Only ships to U.S. and Canada

Lovevery’s Play Kit subscription offers open-ended toys delivered in a timely manner for your baby’s age and growth stage. The toys are based on the Montessori theory of child development, so they foster independence and exploration.

All toys are made with sustainably harvested wood, organic cotton, non-toxic paint, and baby-safe plastics. Your subscription comes with access to expert advice and activity ideas to help you bond and facilitate your child’s development. 

Play kits start at infancy and continue to serve children through age 3. For ages 0 to 12 months, boxes are delivered every 2 months for about $80 per box. From years 1 to 3, boxes are delivered every 3 months for roughly $120 per play kit. There’s no commitment and you can cancel at any time.

Best for Reading : Lillypost



Key Specs

  • Pricing: About $19 per month
  • Delivery frequency: Monthly
  • Number of plans available: 3

Why We Chose It: Lillypost wins for best reading baby subscription box because you’ll be able to build your baby’s library with this delivery of 3 to 4 books per month, at much less than the individual books’ retail value.

  • Board books and picture books available

  • Will serve babies to children up to 7 years

  • Gives to children in need with each delivery

  • Only available in the U.S. and Canada

  • Little control over which books are delivered

Give your babies their fill of literary stimulation—without breaking the bank—thanks to Lillypost’s monthly subscription box of children’s books. This doorstep delivery service curates four board books or three picture books for newborns up to 7-year-olds, at roughly $19 per month for three months. The brand claims that the average retail value of the books in each box range from $25 to $50, making the subscription box a steal.

The subscription box service has one-, three- and six-month-long subscription packages to choose from, depending on how quickly your child consumes books. Lillypost has a Board Book Box that is designed to appeal to 0- to 2-year-olds, while the Picture Book Box is for ages 3 and over. If your family needs books for more than one age group, the brand offers a special Mixed Book Box that comes with two picture books and one board book.

As part of its community responsibility, Lillypost donates one book to a child in need for every book shipped.

Best for Learning : Hoppi Box

Hoppi Box

Hoppi Box

Key Specs

  • Cost: Approximately $66 to $75 per box
  • Delivery frequency:  4 times per year
  • Number of available plans: 2

Why We Chose It: Hoppi Box features thoughtfully crafted toys with a development focus, and since they only ship 4 times per year, you won’t be overwhelmed with new items every month.

  • Eco-friendly products

  • 4 to 5 toys per box

  • Montessori-inspired

  • Only available in the U.S. and Canada

  • $15 shipping for Canada addresses

  • No returns

For parents who want a subscription box focused with an emphasis on education, Hoppi Box is an ideal pick. With this subscription box, you'll receive three to five development-appropriate toys every quarter—in March, June, September, and December.  

All you need to do is share your child’s age and gender via a quick quiz. Hoppi Box’s expert advisors will then analyze your child’s early development needs and accordingly curate boxes with high-quality and eco-friendly toys. Hape, Moulin Roty, Bunnies by the Bay, and Tegu are some of the brands that are featured regularly in the boxes.

The offerings in this subscription plan are catered to 0 to 3-year-olds with the goal being to help them reach physical, social, and cognitive milestones. The box also features a "play card," providing instructions for parents on how the toy can help the baby achieve their developmental milestones. Hoppi Box also gives the option of gifting these subscription boxes to your favorite baby or toddler.

Hoppi Box’s quarterly plan is priced at about $75 per box, while the annual plan is more cost-effectively priced at roughly $66 per box. Plus, shipping is free within the U.S.

Best for Clothes : Surprisly



Key Specs

  • Cost: About $63 to $69 per month
  • Delivery frequency: Monthly
  • Number of available plans: 3

Why We Chose It: We think Surprisly is the best subscription box for clothes because the company offers hypoallergenic clothing using cotton or organic cotton fibers, while maintaining adorable style and a seriously convenient subscription model.

  • Day out, sleep, and playtime outfits

  • Boutique brands

  • Month to month and prepay options

  • Must email to change sizes

  • Only 3 items per month

Help your baby become a fashionista from day one, with the help of Surprisly. This exclusive subscription box service provides customized outfits for babies 0 to 12 months old. 

To sign up for Surprisly, share your baby’s gender, age, and clothing size. Then, as the baby grows, Surprisly sends age-appropriate clothes to you. 

Each month, Suprisly sends across three, hand-picked pieces of baby clothing sourced from boutique brands around the world. Picks include streetwear, sleepwear, and playtime looks. Suprisly’s designer outfits are mostly made from cotton or organic cotton fibers, making them safe for your baby’s sensitive skin. 

If you find this subscription box to be worth the investment, try out the three-month prepaid plan priced at around $65 per month, or a six-month prepaid plan priced at roughly $63 per month. But if you don’t want to commit to a long-term plan just yet, pick the monthly plan option for approximately $69. 

Best for Neonatal Wellness : Bump Boxes

Bump Boxes

Bump Boxes

Key Specs:

  • Cost: About $33 to $40 per month
  • Delivery frequency: Monthly

Number of available plans: 4

Why We Chose It: Bump Boxes wins best for neonatal wellness for the full-sized, pregnancy-friendly products it offers, which will help the new parent-to-be feel their best throughout pregnancy.

  • Several subscription lengths offered

  • Products tailored to stage of pregnancy

  • All pregnancy-safe products

  • $25 early cancellation fee

  • No customization options

Expectant mothers deserve some TLC to better weather the many challenges of pregnancy. To ensure that the products they use are free from harmful chemicals, Bump Box offers a subscription box service that delivers five to eight safe products picked specifically for each month of your pregnancy. 

The box could includes items like pregnancy-friendly skincare products, maternity wear, and food and drink. Plus, with a subscription, if your baby arrives ahead of time, the company will send you a box curated especially for your little one. Since this is a discovery service, the products in each box are not revealed to you before delivery. 

Bump Boxes offers month-to-month and six-, nine-, and 12-month-long subscriptions, respectively priced at about $40, $37, $35, and $33 per month. Bump Box even has a loyalty program that rewards you with points for reviewing the products that you enjoyed on the brand website. These points can be used for discounts on purchases in the future.

Final Verdict

Our favorite baby subscription box is Bluum because subscribers will be able to try a variety of products that are all highly rated, without having to do the research to find the items themselves. Subscribers will get 4 or more full-sized products per box curated to the child’s age, but also with some items with parents in mind.

You’ll also get a heads up before delivery with details about your upcoming package, with the ability to switch it for another package if you wish. We love the variety this package offers, and we think you will, too.

Compare Baby Subscription Boxes

Company Price Availability Items offered Number of plans Delivery Frequency
Bluum Best Overall About $34 to $45 per box U.S. only Toys, books, essentials, gear and more 1 Monthly
Walmart Welcome Baby Box Best Budget Free U.S. only Coupons, and samples  0 One-time delivery
Honest Diapers + Wipes Subscription Best for Diapers and Wipes Roughly $80 per month U.S. and Canada only Diapers and wipes 1 Monthly
Little Spoon Best for Health About $25 per week to $58 per week Continental U.S. Baby and toddler food 3 Weekly
Lovevery Play Kits Best for Toys $80 to $120 per play kit U.S. and Canada Toys for babies 0 months to 3 years 4 Every 2 to 3 months
Lillypost Best for Reading About $19 per month U.S. and Canada Books for babies to children 7 years 3 Monthly
Hoppi Box Best for Learning Approximately $66 to $75 per box U.S. and Canada Developmentally appropriate toys 2 Every 3 months
Surprisly Best for Clothes About $63 to $69 per month U.S. Baby clothing 3 Monthly
Bump Boxes Best for Neonatal Wellness Around $33 to $40 per month U.S. Personal care items, pregnancy-friendly snacks and supplements 4 Monthly


What Are Baby Subscription Boxes? 

Baby subscription boxes ship items for babies and/or for parents right to your door on a scheduled basis. Products in subscription boxes can vary widely, from personal care items, to toys and books, to clothing, and beyond.

Most baby subscription boxes ship monthly, but many are customizable to your needs, or ship on a less frequent basis. You may be able to find subscription boxes that are customizable in their contents as well. 

Are Baby Subscription Boxes Worth It? 

Subscription boxes can save busy parents a lot of time. Babies are high-needs creatures, so you’ll be needing to re-up on diapers, wipes, clothing, and items for their development frequently. Subscribing to a subscription box can save you a lot of shopping trips, especially when they’re set up to respond to your baby’s age and stage of development. 

Often, items shipped in subscription boxes are a fraction of the price of items in stores. You may be able to save money with a subscription box, but you’ll have to research the value compared to the price of each box you’re considering.

What Ages Are Baby Subscription Boxes Best For? 

Diaper and wipes subscription boxes may make the most sense at the newborn stage. That’s often the most hectic time for parents, so having these items shipped to your door will make your day-to-day tasks a lot easier. Clothes subscription boxes are a great idea after your baby surpasses newborn sizes, since they’ll only be in newborn sizes for a brief time.

When it comes to toys and books subscriptions, this might make more sense as babies get older. You’ll want to be building your baby’s library after a few months, and thinking about toys that are healthy for their development around this time as well.

What Are the Benefits of Baby Subscription Boxes? 

Subscription boxes have the ability to save parents time and money. But this isn’t always the case. Some boxes aren’t as customizable as others, so you may be getting items you don’t want or don’t need, or products that your baby doesn’t like or respond well to. Keep an eye out for baby subscription boxes that allow for a lot of customization, so you’ll be able to say no to boxes that you don’t need. 


Several baby subscription boxes were researched in order to compile this list. Ultimately, we decided to include a range of subscription boxes that offer different types of items. Some of the boxes offer a mixed bag of products, while most are more specific, like book subscriptions, clothing subscriptions, baby food subscriptions, and toy subscriptions.

We wanted to serve our readers with the widest variety of types of baby subscription boxes, as well as boxes that hit a variety of price points.

Additional reporting by Nicole Bonaccorso.

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